The new MK12 is here! the new MK12 is here! The best part of the site? They’ve posted a huge archive of their work — you’ll be in a daze for days.
Just Do It South Africa — a fantastic new Nike campaign from W+K Amsterdam. Check their blog for samples of the print work, which features beautiful photography and pitch-perfect copywriting (the real star of the show). Similarly, the TV spot (below) looks stunning, but the VOs and sound design make it sing.
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NCTRNL commented on Jul 12, 07 at 6:33 am
They’re the ones who did the stuff in “Stranger Than Fiction”? I wondered through that whole movie who did that. It was incredible.
Also…who doesn’t love “Nothing But Flowers” by the Talking Heads…seriously
Kyle commented on Jul 13, 07 at 7:37 pm
Yep, they were responsible for all of that tastiness, and they’re right here in KC.
Baxter commented on Aug 2, 07 at 9:17 am
Was that a Jerk reference? Nice.